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According to Steve, the real take off happened in the early '80s -
not surprisingly in Japan, the heartland of quality, rather more surprisingly,
in a business with a very un-Japanese reputation for quality. 'The YHP joint
venture had one of the worst reputations in terms of quality of product,
profitability - you name it they had it really bad!'
YHP decided to go for the Deming Award and they got it in '82. Here are
some of the award winning results: profit up 244%, market share up 193%,
productivity up 120%..."
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