By cod, we mean our staple diet: brochures and webwork, modest ad campaigns, creating mission and vision statements and the like,  typically involving one or two meetings, one or two drafts, perhaps a week or so's work spread over the course of three or four weeks.

Fees for jobs on this scale vary depending on things like the number of meetings and the value of the final result, but as a benchmark, you could probably think in terms of around £1,500-£3,000.