
BP story card |
BP
We started working with BP in 2001. The first job we did for them,
through Landor, was to write the story cards featured on
the right. The new Landor-created BP identity, with the now ubiquitous
Helios mark at its heart, had recently been launched, and much of
our work since then has been more or less directly related to building
on that foundation.
Projects so far have included BP's brand
intranet site; launch, promotional and event materials for the
annual Helios Awards; various brand books for different parts of
the business; and BP success stories from around the world - of
which there are many.
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